Shade Palette: Blonde


Select your shade. We'll show you how to get it.

d icon Designed especially for dark hair


Print all 44 shades

Cool
Neutral
Warm Gold



Pick the right shade and tone for your natural coloring


When choosing a shade, you'll look best in one that complements your skin and coloring.

  • If you have fair skin and blue, green or gray eyes: consider choosing shades with cool or neutral tones.
  • If you have golden, olive or dark skin and dark eyes: consider choosing shades with warm or neutral tones. Warm hair color shades also are great if you want to brighten hair that has a tendency to look mousy.

Tone refers to the warmth or coolness of a color shade.

  • Cool: Add cool tones while minimizing red, gold, or brassiness.
  • Neutral: Balance cool and warm tones; keeps hair closest to your current tone.
  • Warm gold, caramel and bronze: These colors add golden highlights and tones.
  • Warm red and warm brown: These colors add red highlights and tones.

Want advice on which color to choose? Use our guide to find your shade.

Prefer the human touch? Call a Clairol Expert Color Consultant at 1-800-CLAIROL
(1-800-252-4765) Monday through Friday from 8:30 a.m. to 8:30 p.m. EST and Saturday, 9 a.m. to 6 p.m. EST.

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

99 Natural Palest Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

100 Natural Pale Neutral Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

102 Natural Light Ash Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

106 Natural Medium Ash Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

106D Dark Cool Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

87 Natural Ultra Light Blonde

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But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

98 Natural Extra Light Neutral Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

103 Natural Light Neutral Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

103A Natural Medium Neutral Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

103B Natural Medium Champagne Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

106A Natural Dark Neutral Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

115 Natural Lightest Brown

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But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

127 Medium Blonde

print

But It Now

Every attempt has been made to represent our most current packaging on our website. However, some retailers may have old packs on their websites.

current hair color swatch

selected color

What You'll Need

104 Natural Medium Golden Blonde

print

But It Now

Pantene Blonde Expressions free sample

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We apologize that not all shades are available at all stores. Please call ahead to ensure your shade is available.